This CAS Mini-Cast is brought to you by ColDesi

Episode Summary

Welcome to Part 2 of our CAS Mini Cast on creating effective marketing emails using Mailchimp. But before we dive deeper into email marketing, we’re taking a moment to reintroduce the heart behind this podcast—the CAS Podcast, short for Custom Apparel Startups Podcast.

If you’re new here, this mini cast offers a quick look at why we started CAS and what you can expect from it.

What Is the CAS Podcast?

The CAS Podcast is designed specifically for entrepreneurs in the custom apparel industry. Whether you’re starting out or scaling up, we’re here to provide the knowledge, motivation, and resources to help you succeed.

Meet Your Hosts: Mark & Marc

With decades of experience in the custom decoration and small business space, Mark and Marc bring a practical, conversational style to every episode. They speak your language and share real-world advice that’s grounded in industry experience.

What You’ll Hear on the CAS Podcast

● Interviews with Industry Experts

Learn from professionals in apparel decorating, marketing, software, operations, and more.

● Marketing Techniques

From email strategies (like this one) to social media and local outreach, we help you get more customers.

● Technology and Tools

Discover the latest equipment, automation solutions, and best practices to streamline and grow your business.

● Inspiration and Support

Whether you’re listening in your shop, on the road, or during your morning routine, each episode is built to educate, empower, and encourage.

Why We’re Doing This

The world of custom apparel is constantly changing. New tools, new trends, new ways to market—it can be overwhelming. The CAS Podcast is here to make that easier. By breaking down big topics into actionable steps, we aim to give you the confidence and direction to run a profitable and sustainable business.