Brought to you by ColDesi

In Episode 58 of the CAS Podcast, brought to you by ColDesi, hosts Marc Vila and Mark Stephenson deliver an information-packed masterclass on creating advertising that sells.

Designing a great t-shirt or producing a high-quality custom product is only part of the equation — if you want to generate sales, you need effective advertising. In this episode, Marc and Mark walk through the often-overlooked pre-design and pre-launch steps that make the difference between ads that convert and ads that fail.

What You’ll Learn in This Episode:

• The Real Process Behind Great Ads: Understand how great ad design begins long before you create a product mockup or post an ad.
• Building a Sales-Focused Foundation: Learn how customer targeting, messaging, and offer creation play a bigger role than just creative design.
• Landing Pages That Work: Explore tools and tactics for creating dedicated landing pages that help turn ad traffic into paying customers, including resources like LeadPages (used by ColDesi) and UnBounce.
• Practical Examples: Gain actionable insights with real-world examples of businesses that have improved sales by redesigning their approach to advertising.

Related Episodes for Deeper Learning: This episode builds on key topics covered in:

• Episode 48 – Make More Money by Learning These Things
• Episode 35 – Accessing the Hispanic Market – Great Example of Finding a Niche
• Episode 21 – Pay Per Click Advertising

Whether you’re running Facebook ads, Google ads, or local promotions, this episode delivers step-by-step guidance you can apply right away to boost conversions, reduce wasted ad spend, and grow your sales.